All cases

‍

Oddset from Danske Spil is a popular betting platform where Denmark's many sports fans can place bets on everything from football to Formula 1.

Solutions
  • Data-driven CRM programme
  • Segmentation model
  • Gamification (the mascot Odd)
  • CSR & sponsorship activation
Industry
Gaming/entertainment
Impact
350,000 participants

Sometimes we forget how privileged we are in Denmark. We forget how safe and secure we are. We forget how open and free from prejudice we can afford to be compared to other places in the world – whether it concerns political beliefs, religion, gender, or sexual orientation.

Solutions
  • Passion score & data insight
  • Personalised dilemmas
  • Reactivation of churned members
Industry
NGO
Impact
3,000 Lifeline sign-ups

An extremely successful campaign for SEAT, which reached the right consumers with the right communication. The campaign "Hands on the wheel settles the deal" also won two awards at the "International ECHO Award" and an award at the "Danish Digital Award".

Solutions
  • Predictive model (AI/ML)
  • One-to-one direct mail
  • Retargeting & Facebook
  • Quarterly lead generation
Industry
Automotive
Impact
+371% sales from test drives

Super Dæk Service is one of Denmark's largest tire and auto repair chains, with more than 70 auto repair shops and tire centers across the country. Super Dæk Service offers a wide range of tire and auto repair services for private customers, businesses, and agriculture. To attract new customers, SDS wanted to increase its online visibility.

Solutions
  • Google Business Profiles
  • Local keyword optimisation
  • Structured data
  • Link building
Industry
Tyres & car repair
Impact
+154.9% impressions

A comprehensive content campaign for the European Whey Processors Association (EWPA) gave whey protein a strong European voice – powered by an effective blend of creative content, social media, and SEO.

Solutions
  • Content hub (WheyForLiving.com)
  • Persona-based content levels
  • SEO & social advertising
  • Influencer partnerships
Industry
Food/agriculture (trade association)
Impact
Strong performance on social media

Zyxel Communications used a strategic shift from 100% in-person canvassing to a digital lead nurturing communication platform to increase growth in Europe and the Middle East (EMEA) by 30% per year over the past two years, equivalent to an ROI of 228. The magic formula was super-precise campaign execution from a brand platform that stood out significantly in a conservative market by drawing attention to nature and the largest predators. It put its pawprint on success!

Solutions
  • Lead nurturing & marketing automation
  • LinkedIn & Xing targeting
  • New brand platform
  • Data-based lead qualification
Industry
IT/networking equipment (B2B)
Impact
500+ qualified leads

Vixeran is a new bacteria-based agricultural product that enables crops to utilize nitrogen directly from the air. This reduces the need for traditional fertilizers, which are CO2-intensive to produce, and also limits the release of nitrogen into the environment.

Solutions
  • Generative AI illustration
  • Balloons as the visual concept
  • Multi-market campaign
Industry
Agriculture/agro
Impact
Launched in 3 markets

In a highly competitive market, Hiper has adopted a new data-driven approach to its Meta campaigns. By transforming their coverage areas into precise “fiber circles,” they ensure that ads only reach households where Hiper can actually deliver. The result is maximum relevance, no disappointed customers, and significantly improved performance. This strategy has led to measurable gains in targeting accuracy, conversion rates, and overall campaign efficiency.

Solutions
  • Circlements
  • Precise geographic targeting
  • Split testing on Meta
Industry
Internet/telecommunications
Impact
43% lower CPA
Jeppe Berggreen, CEO og partner hos Ambition
Jeppe Berggreen
CEO / Partner
Copenhagen K

Shall we make your ambitions ours?