Circlements

Circlements is a groundbreaking data concept that makes it possible to identify and market digitally to customers, leads and prospects without prior consent – by linking physical postal addresses to geographic circles with a 1,000-metre radius that hold the highest concentration of the desired audience.

Circlements links physical postal addresses directly to digital platforms without requiring consent, segments based on demographic data, reaches audiences via circle clusters with a radius of at least 1,000 metres, and minimises wasted digital impressions and media spend.

Linking physical addresses to digital platforms (Meta, Google, Snapchat, TikTok); segmentation based on demographic data without consent requirements; precise targeting via circle clusters; and less wasted digital reach and media spend.