CRO (Conversion Rate Optimization) Agency

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Performance Marketing
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CRO (Conversion Rate...

CRO – Turning Your Visitors into Customers or Leads

Imagine a digital experience that’s not just designed for users but for your users—one that meets their needs, exceeds expectations, and moves them to act. Our CRO strategy takes a deep dive into every aspect of the user journey, optimizing design, usability (UX), copy, buttons, and visuals to create a seamless, high-performing platform that connects with your audience.

Our approach to CRO gives users a unified, compelling experience whether they’re visiting a specific landing page, exploring one of your business areas, or navigating your entire online presence. And if your journey involves physical touchpoints, like in-store experiences or direct mail, we can integrate those too.

Let’s talk about what’s possible

Unlock new business potential with a smarter approach to your digital universe

Wherever you need optimization within your digital landscape, we follow a proven, all-encompassing process. We work closely with you, listening to your insights and aligning with your business goals to deliver an outstanding user experience.

1 Business Insights: We prioritize CRO efforts within the context of your business goals. This holistic view is vital to achieving improvements that make a real difference. With a combination of your expertise and our analytical tools, we delve into customer profiles and competitor insights.

2 Data-Driven Analysis: Receive focused, data-backed analysis to reveal optimization opportunities. Our team examines everything from channel mix, user journeys, drop-off points, page speed, target audiences, bounce rate, and conversion metrics.

3 Expert Assessment: ur CRO specialists apply a trained eye to essentials like trust, social proof, urgency in content and design, and overall usability and clarity.

4 Action Plan: Following data analysis and expert evaluation, we’ll provide a prioritized action plan for optimization, based on potential, impact, and ease of implementation. The recommendations may also include complementary services, ensuring you have a comprehensive foundation for better insights and decisions.

5 Measuring Success: After implementation and necessary testing phases, we conduct a thorough effect measurement. This provides a clear, detailed view of the impact from the optimizations we’ve implemented. Alongside this, you’ll receive a “next step” plan to keep the momentum going.

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Our Toolbox

To deliver accurate insights and results, we use some of the industry’s top tools for analysis and testing. These can be easily implemented on your site through a simple script.

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Our tool box

Meet our CRO experts

Mette Krageballe

Senior Consultant, Google Ads

Mette’s extensive experience spans the digital landscape. Alongside CRO, she specializes in Google, Bing, and YouTube marketing, bringing a focus on usability and conversion optimization to every campaign.
15 years in Google Ads, SEO, CRO, project management, and copywriting.

Søren Jacobsen

Senior Consultant, CRO and Frontend Developer

Søren is dedicated to developing digital solutions from concept and design to UX and frontend, always keeping CRO top-of-mind.
10 years in design, UX, web development, and CRO.

Dan Dowaji

Senior Consultant, CRO and Web Analytics

Dan’s broad business perspective helps him uncover every potential pitfall and untapped opportunity.
Over 15 years in paid advertising, web analytics, SEO, and CRO.